Target Fitness Mural

Custom script lettering for a mural that is the first on-campus fitness center within Target headquarters. The theme is movement and motivation, and the playful, dynamic script type was used to accentuate the figure.

Art directed by the amazing Sara Lintner. Photography by Tim Hollatz and Sara Lintner. Copy by Jon Gordon. AD/Designers: Annie Wang and Emily Reile. Creative Manager: Jon Baugh.